Synopsis
What We Wish
Times China Property
Challenge
Times China Property is one of the biggest real estate company in China. In 2022, the 20th anniversary of the brand, they expect to create a film to communicate with their consumers and increase the brand awareness.
Insight
The brand advocate of Times China Property is ‘To let people realize their wished life’, that is why we put forward the idea of ‘What We Wish’. There are always many beautiful wishes deeply inside every person’s mind, those wishes would drive people to work hard, live and love. Then how about a painting? A fish? If everything has its soul, we believe that everything has its wish.
Details
- DIRECTOR /Jody Xiong, Cheng Tianxiao
- COUNTRY /China
- CATEGORIES / Music Video
- RUNTIME /3:00
Directors Biography
Jody Xiong
Founder and Creative Director at The Nine Shanghai
Digital Director at Beijing 2022 Winter Olympics Opening Ceremony
Visual Artist at at Beijing 2022 Winter Paralympics Opening Ceremony
Jody was born in 1973 in Hunan Province, China. He graduated from Hunan University Of Technology Business and the Central Academy of Arts & Design, and New York Film Academy director class in China. He has served as Group Creative Director at Ogilvy Shanghai and worked for various 4A agencies, such as Leo Burnett Shanghai and DDB Shanghai. In 2016, Jody founded a creative agency, The Nine. In five years, The Nine Shanghai has created many influential campaigns for different brands such as 2022 Winter Olympics, 2022 Winter Paralympics, Coca Cola, Durex, Volvo and Tencent, and ranked second among the hottest creative institutions in China, and was named TOP 12 Aisa’s Most Awarded Creative Leaders in Campaign Brief Asia Creative Rankings in 2021.
Credits
Directed by : Jody Xiong & Cheng Tianxiao